About Professor Moutinho
Professor Luiz Moutinho (BA, MA, PhD, MAE, FCIM) is the Visiting Professor of Marketing at the Faculty of Arts, Business and Applied Social Science, University of Suffolk, Ipswich, England, UK, and IPAM, Marketing Business School. He has been a Full Professor for 36 years, holding full-time positions at various institutions in countries such as Scotland, Wales, USA, Ireland, and Brazil.
Professor Moutinho is the Founding Editor-in-Chief of the Journal of Modelling in Management (JM2) and Co-editor-in-Chief of the Innovative Marketing Journal. He has another 4 associate editorships as well as being in the editorial boards of another 47 international academic journals and has given keynote speeches in 63 countries worldwide having had 41 books published and over 161 articles published in refereed academic journals
Professor´s prestige follows him wherever he goes, in 2024 was appointed as top 100 scientists in Business and Research by Research.com, in 2020 was instated as The Elected Member of The Academia Europaea and in 2017 received a degree of Prof. Honoris Causa from the Univ. of Tourism and Management Skopje, North Macedonia.
Research Published
Professor Moutinho has over 161 articles published in refereed academic journals all over the world.
Besides the articles written in the Journals presented below, there´s also a set of publications in other academic media such as the Journal of Modelling in Management, IEEEXPLORE, Service Industries Journal, International Journal of Market Research of Retailing and Consumer Services, International Journal of Advertising, etc...
To read more about Professor´s research, click on the link.
https://bit.ly/luizmoutinhoresearcharticles
European Journal of Marketing
A Neural Network Approach for the Understanding of the Children’s Market (2015). European Journal of Marketing 49, 3/4:372-397, co-authored with Manuela Santos Silva and Jony Oktavian Haryanto. (ABS-3).
Technovation
Dynamic Capabilities and Mediating Effect of Creativity, Innovation Capability, Marketing and Managerial Capabilities on Competitive Advantage and Firm’s Performance: The moderating role of entrepreneurial orientation (2018). Technovation, 74-75 (CABS-3), pages 1-18, co-authored with Jorge Ferreira and Arnaldo Coelho.
Frontiers in Neuroscience
Investigating the Role of the Ventromedial Prefrontal Cortex (Vm PFC) in the Assessment of Brands (2011). Frontiers in Neuroscience – Decision Neuroscience 5,77 (3rd June): 1-8 (Impact factor-3.7), co-authored with Jose Paulo Santos, Daniela Seixas and Sofia Brandao.
Tourism Management
Amusement Park Visitors Behaviour: An Attitudinal Research of the Scots (1988) Tourism Management, Vol.9, No. 4 (December): 291-300.
Journal of Business Research
Using Neural Networks to Understand Service Risk in the Holiday Product (1999). Journal of Business Research, co-authored with Vincent-Wayne Mitchell, Fiona Davies and Vassiliades Vassos, 46, 2 (October): 167-180.
Annals of Tourism Research
Genetic Algorithms Search for Tourism Marketing Optimisation Problems (1998), Annals of Tourism Research, (25, 2(April): 498-514, co-authored with Stephen Hurley and Stephen F Witt.